How is Voice Search Changing SEO Tactics?

How is Voice Search Changing SEO Tactics?

It’s interesting that we’re already discussing how Voice Search is changing SEO strategies when that became a viable option just a few years ago – and, let’s be honest, at that point we were just messing with Siri and telling our friends. The reality, though, is...
The Ultimate Guide to Influencer Marketing

The Ultimate Guide to Influencer Marketing

By Kym Goodsell In a past life, I was a blogger. Like most bloggers, I received countless pitches from brands wanting to partner with me. I’ve seen it all in terms of pitches, the good, bad, and ugly. Now, I work in digital marketing. I’m the one reaching out to...
LinkedIn Best Practices to Increase Post Engagement

LinkedIn Best Practices to Increase Post Engagement

Recently, my LinkedIn posts went from getting around 100 views to well over 10,000 views in a few days. While that’s not a “home run” in the eyes of some, it was a taste of success that included: an increase in post reach of over 11,000% Over 100...
Which Digital Marketing Channel Brings the Most Customers?

Which Digital Marketing Channel Brings the Most Customers?

Digital marketing is what helps people discover your website. Your time and resources are precious, so it’s important to focus on the digital marketing channels that give you the most bang for your budget. We’ll compare the 4 major channels with this infographic from...
How to Successfully Position Your Brand

How to Successfully Position Your Brand

  The way your brand is perceived by a target audience may be the single most important factor when it comes to success in business. In today’s world, traditional brand strategies are obsolete. It’s a whole new world out there, and we’re here to help you jump...
Making Content Curation Part of Your Marketing Strategy

Making Content Curation Part of Your Marketing Strategy

The purpose of every business is to provide value for customers. This is especially true when it comes to content shared online. The web has become a community dominated by social interaction, and your customers are starving for quality content from reliable sources....
The Quickest Ways to Lose Customers Online

The Quickest Ways to Lose Customers Online

Time after time I see business that are trying so desperately for my attention and all I can think is “you’re trying way too hard”. If you’re having to try too hard for your customers, then maybe all your efforts are actually turning away customers instead of reeling...
How Contact Forms Benefit Your Business

How Contact Forms Benefit Your Business

Today we’re discussing how utilizing a simple contact form on your website can provide significant advantages for your business. Did you know that some businesses have seen inquiries triple and revenue more than double simply by putting a contact form on their...
Tips for Analyzing Your Site Traffic Flow

Tips for Analyzing Your Site Traffic Flow

As we have mentioned in previous posts, analyzing your Google Analytics can help you to understand what’s working on your website, and what’s not. One specific tool that can be really helpful is Google Analytics’ Users Flow data. This data shows the traffic to your...
Keeping Track of Referrals on Google Analytics

Keeping Track of Referrals on Google Analytics

In continuing our four part series about Google Analytics, we’ll be helping you understand how to view and understand the importance of referrals to your site for those who are maybe a little unfamiliar with the program. This blog series will assume that your business...
How to Check Your Site Traffic on Google Analytics

How to Check Your Site Traffic on Google Analytics

Google Analytics Series Part 1 Google Analytics is a great tool and resource for any business. In this day and age, tracking your customers and potential clients online and analyzing traffic patterns through your site can prove to be a valuable technique that leads to...
The Secret to Getting Online Conversions

The Secret to Getting Online Conversions

We all know that getting website traffic is an important goal when starting a website or a business with an online presence. However, your goal shouldn’t end there; it doesn’t matter how many views you get on the products in your shop if no one is buying anything. But...
5 Reasons Why SEO is Crucial For New Businesses

5 Reasons Why SEO is Crucial For New Businesses

When you start a new business, there are a lot of different matters to consider. You’ve probably set aside some money to use as a marketing budget, but have you established how your marketing dollars will be spent? Nearly 70% of US consumers search the internet when...
The Mobile Shift

The Mobile Shift

The Importance of Having a Mobile Presence What many business owners who have been in business for longer than ten years don’t understand is that most customers are changing their local shopping habits. Your current target market is being replaced by younger,...
Graphic Design is More Important Than You Think

Graphic Design is More Important Than You Think

Graphic design services can help portray your business as professional and organized to both your employees and your potential customers. It’s a highly under-utilized service that any business should be taking into their own hands. And if you don’t have the design...
Best Super Bowl Commercials | 2015 Predictions

Best Super Bowl Commercials | 2015 Predictions

Garrett’s Pick: Tim Tebow Super Bowl Commercial | T-Mobile “No Contract” Classic This was definitely one of the best commercials from last year’s Super Bowl. They do a good job of displaying their competitive advantage and an even better job of...
What SEOs Can Do For Your Website

What SEOs Can Do For Your Website

SEO can sometimes be a lofty term without any clearly-defined meaning. This post is meant to really illuminate all the value your business will receive from contracting a solid SEO company to establish your website with a great web presence. By answering common...
When Should I Stop Doing SEO?

When Should I Stop Doing SEO?

SEO: The Never-Ending Battle Many small business owners consider their internet marketing budget to be a variable expense; one that, with time, might even be eliminated. As they start to gain a bigger web presence, they reconsider how much money they want to spend to...
Nine Email Habits of Efficient People

Nine Email Habits of Efficient People

Here at Kite Media, we love finding ways in which we can improve, and communication is a department which could use some improvement in any company. Google’s Eric Schmidt explained the #1 emailing habit of some of the most effective people in an article written for...
What Are The Best Time Management Tips

What Are The Best Time Management Tips

Time is of the essence and efficiency is key in today’s fast-paced business world. You don’t have time to waste. Chet Holmes, author of the national bestseller “The Ultimate Sales Machine,” lays out six quick and easy steps to maximize the productivity of your...
What Can I Do To Improve My SEO?

What Can I Do To Improve My SEO?

As internet marketing professionals, we spend a lot of time on websites and local listings, looking for the best tricks and techniques to use in our optimization of your site. However, considering that we don’t know your day-to-day schedule of events, or even all of...
Online Marketing Vocabulary

Online Marketing Vocabulary

The following is a running list of vocabulary terms that are commonly associated with the world of Internet marketing. We will dive into several key aspects of online advertising, including search engine optimization, link building, website design & optimization,...
The Window and The Mirror

The Window and The Mirror

I look out the window and what do I see… Have you ever had that friend, professor, boss, or even just an acquaintance that could always find a way to blame every bad situation on anyone else but themselves? It can be a real frustration. I was in a math class where the...

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