What To Look For When Hiring A Web Designer

What To Look For When Hiring A Web Designer

We get it. You’re just a bit apprehensive about hiring someone to design the website that will be the face of your entire business. On top of that, you may be hiring someone you’ve never met in person, and may never actually meet face-to-face. So how do trust someone...
How To Create A Custom Page Template In WordPress

How To Create A Custom Page Template In WordPress

Looking to make some custom changes to your WordPress site? Check out a quick and easy way to make a custom page template. I recently wrote a blog post confessing my dying love for WordPress. I addressed some common concerns that we sometimes hear from clients, and...
Why WordPress is so Awesome

Why WordPress is so Awesome

The world’s most popular content management system powers almost ¼ of the websites online. What makes it so awesome? WordPress continues to be a go-to option for business owners and website designers. Because it is highly customizable, seamlessly powerful and very SEO...
The Quickest Ways to Lose Customers Online

The Quickest Ways to Lose Customers Online

Time after time I see business that are trying so desperately for my attention and all I can think is “you’re trying way too hard”. If you’re having to try too hard for your customers, then maybe all your efforts are actually turning away customers instead of reeling...
How Contact Forms Benefit Your Business

How Contact Forms Benefit Your Business

Today we’re discussing how utilizing a simple contact form on your website can provide significant advantages for your business. Did you know that some businesses have seen inquiries triple and revenue more than double simply by putting a contact form on their...
Elements of a Successful About Page

Elements of a Successful About Page

One of the most important parts of promoting your business is to promote yourself. About pages have become a standard across most branded websites and online shops and help to humanize your business. Letting your customers and followers get to know the company and its...
Using the Google Analytics Dashboard Tool

Using the Google Analytics Dashboard Tool

Google Analytics is such a powerful tool in and of itself, but when you’re running a business, everything needs to be efficient. You don’t always have time to run an in-depth analysis of the success of all your site pages, or explore the full demographics of your...
The Secret to Getting Online Conversions

The Secret to Getting Online Conversions

We all know that getting website traffic is an important goal when starting a website or a business with an online presence. However, your goal shouldn’t end there; it doesn’t matter how many views you get on the products in your shop if no one is buying anything. But...
What Your Website is Missing

What Your Website is Missing

Everybody loves a decked out website. As long as it’s easy to navigate and scroll through, your visitors are sure to have a great experience and quickly convert to customers. Right? Not necessarily. We’ve found that there are some pretty important elements of a...
How to Post Better Images Online

How to Post Better Images Online

If you aren’t familiar with online marketing, then let me clue you into a little (not-so-secret) secret. Customers are visual, and you can get their attention by posting better graphics and higher quality images to your website and your social media platforms. Whether...
How Can I Tell If My Website Is Mobile Friendly?

How Can I Tell If My Website Is Mobile Friendly?

Is your site mobile-friendly? On April 21, Google Search expanded its use of mobile-friendliness as a search ranking signal for websites. Double-check your website is up to par for this change by testing pages of your site with Google’s Mobile-Friendly Test...
The Mobile Shift

The Mobile Shift

The Importance of Having a Mobile Presence What many business owners who have been in business for longer than ten years don’t understand is that most customers are changing their local shopping habits. Your current target market is being replaced by younger,...
9 Web Design Trends You’re Sure To Notice in 2015

9 Web Design Trends You’re Sure To Notice in 2015

With each new year comes new challenges and new ideas with web design. Every designer wants their client to have the latest and greatest tools and imagery on their website to showcase their goods and services. Some styles and visuals definitely stand out as popular...
How To Link A Telephone Number

How To Link A Telephone Number

If you’re looking for a way to make your website a little more mobile-friendly, here it is: Include hyperlinks for all your phone numbers!   If you’re reading this blog on a mobile device, try out this example: Want to say hello? Simply call us at (208) 757-3940!...
How to Link to a Specific Place on a Page

How to Link to a Specific Place on a Page

One of the fastest growing trends in website design is the parallax style website. You’ve probably noticed that a lot of new sites allow you to scroll through one page to different sections rather than clicking links to navigate from page to page. Apple’s...
Online Marketing Vocabulary

Online Marketing Vocabulary

The following is a running list of vocabulary terms that are commonly associated with the world of Internet marketing. We will dive into several key aspects of online advertising, including search engine optimization, link building, website design & optimization,...

Pin It on Pinterest