Imperfect Penelopy

Client Profile

Imperfect Penelopy is a company that specializes in creating fun, practical, high quality, very absorbent, design and trend-driven burp cloths for all mommies and daddies. Kiley Mathis, the company’s founder, was looking for high-quality + stylish burp cloths for her newborn, but couldn’t find anything that did the job. She created her own & needed a website that would allow her to showcase the product and sell online. Take a look.

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